Sport event production

From alpine summits to city marathons, Krew stands as a sport event production company dedicated to crafting powerful visual narratives for every discipline. With more than 15 years of experience across Europe and beyond, we support organizers, federations, brands and agencies with a complete, reliable and highly agile production offering.

Planning an intimate competition or a large-scale international event? Regardless of the size of the event and its ambitions, our team can adapt and support you in promoting it across all the channels of your choice. With Krew, sports are more than a subject: they are a culture, a community and an energy we translate into compelling films, photos and live experiences.

Services

Storytelling & Content Strategy

We conceptualize narratives that capture the essence of your event (its emotion, its terrain and its protagonists) to transform each moment into a coherent story.

Photo Production

From high-speed action to intimate behind-the-scenes portraits, our photographers hunt for the frame that defines the moment and capture one image that speaks louder than the entire event schedule.

Video Production

Aftermovies, social media content, documentaries, sponsors content, athlete features, or even teaser films: we handle every format using drones, FPV, GoPros, C2C setups (immediate transmission of content captured via 5G) and the latest camera technology.

Live Production

With a solid network of technicians, multi-camera operators and directors, we build and operate live systems for races, competitions, shows, and award ceremonies.

Looking to bring your sport event to life?

Get in touch

We’ll help you define the right creative and technical approach for your goals.

How our sport event production process works?

1. Discovery & Briefing

We begin by analyzing your event, expectations, and communication needs. Audience, terrain, accessibility, sports discipline and even branding & sponsorship goals, everything is assessed to craft the right production strategy.

2. Creative Direction & Production Plan

We propose visual concepts, storytelling angles, technical options and team composition tailored to your event. Our experience allows us to streamline costs. Our budget structure is transparent and modular, in order to give you a full control over each component of the production.

3. Pre-production Coordination

We ensure a flawless setup, whether we are deploying a small agile crew or a large production unit. Our production process and methods have been tested over the past 15 years.

4. On-site Production

Our operators shoot in dynamic environments, from steep cliffs to crowded arenas. With 15 years of multi-sport expertise (trail, ski mountaineering, freeride, cycling, basketball, running…), we know how to capture action with precision and adapt quickly to the unexpected.

5. Post-production & Delivery

Our editors craft high-impact films and imagery that respect your identity and objectives. Aftermovies, reels, broadcast-ready sequences, sponsor cuts, and full documentary edits, every deliverable is handled in-house.

6. Follow-up & Amplification

We advise on best practices for publishing, repurposing content, and maximizing visibility across platforms and audiences. In all cases, we work hand in hand with your community manager.

Why choose Krew as a sport event production company in Switzerland or everywhere else?

Working with Krew means partnering with a team shaped by years of field experience, resilience and creative ambition.

We have produced content for events ranging from local competitions to some of Switzerland’s and Europe’s largest gatherings: the 20km de Lausanne, Triathlon de Lausanne, Nendaz Freeride, major city projects, and even the passage of the Tour de France in the Canton of Vaud. As cameramen and photographers, our team has contributed to elite events including the Youth Olympic Games in Korea, the Freeride World Tour, FIBA 3×3, Bol d’Or and the Patrouille des Glaciers.

From lightweight to full broadcast

Our network of operators, pilots, sound engineers, and live technicians allows us to scale any production, from a lightweight two-person crew to an extended live broadcast setup. We invest continuously in latest technologies such as FPV drones, synchronisation systems, communication and high-performance camera gear.

We are constantly improving our post-production process to make it as efficient as possible. This allows us to meet the most demanding requirements and deadlines.

Above all, we pride ourselves on delivering clear, flexible, and transparent budgets, so you can master your costs while ensuring maximum creative value.

They trust Krew

We have supported a wide variety of sport events, each with its own terrain, challenges and storytelling potential. Here are a few emblematic productions that demonstrate our range:

Nendaz Freeride

Event

Lausanne 2025

Event

Backcountry Invitational

Documentary

Reedin Swiss

Brand content

Nendaz Freeride

Event

Lausanne 2025

Event

Backcountry Invitational

Documentary

Reedin Swiss

Brand content

Some of our clients

Frequently asked questions

Do you travel abroad for sport event productions?

Yes, our team regularly works across Europe and around the world, depending on the needs of each project.
For example, Aurélie and Jonathan recently took part in the Youth Olympic Games productions (OBS) in Korea as a duo.

Can you manage the entire production of a large-scale event?

Absolutely. We have the experience, technical partners, and network required to manage full-scale productions from A to Z.
Our team handled the large-scale production of the 77th Fête Fédérale de la Gymnastique — and it was a success!

Can you handle last-minute requests?

We always do our best to accommodate tight deadlines. Contact us to discuss what’s possible.

Do you provide content for sponsors and partners?

Yes, we create sponsor-dedicated cuts and activation content upon request.

Is live broadcasting included in your offer?

We can set up complete live broadcast systems thanks to our network of technicians and operators.